Louis Vuitton Brings Its Iconic Monogram to Beauty With Pat McGrath and Nicolas Ghesquière
The Maison’s first beauty collaboration with Dame Pat McGrath and Nicolas Ghesquière transforms two iconic Monogram canvases into a limited edition collection of eyes, lips and luminous finishes.
Louis Vuitton is taking its signature Monogram into new territory.
For the first time, La Beauté Louis Vuitton has joined forces with Dame Pat McGrath and Louis Vuitton’s Artistic Director Nicolas Ghesquière on a limited edition beauty collaboration inspired by the Maison’s iconic Monogram. Marking 130 years of the motif, the collection translates two distinctive Louis Vuitton canvases Monogram Dune and Monogram Infrarouge into sophisticated make-up looks designed to move effortlessly from understated elegance to bold glamour.
The collaboration is a natural extension of the creative relationship between McGrath and Ghesquière. McGrath has shaped the beauty direction of Louis Vuitton’s runway shows for more than two decades, creating some of the most memorable beauty moments to accompany Ghesquière’s fashion collections.
Now, that creative dialogue moves beyond the runway and into a collection designed for everyday beauty.
Monogram Dune: Soft, Luminous and Effortless
Inspired by the warm, understated tones of Louis Vuitton’s Monogram Dune canvas, the first collection embraces a softer interpretation of the Maison’s aesthetic.
At its centre is the LV Ombres 724 eyeshadow palette, bringing together four contrasting shades: icy white, rose gold, metallic grey and anise with delicate pink undertones. Together, the colours create a luminous palette that can be worn subtly or built up for a more defined look.
The LV Rouge 724 Satin Lipstick complements the eyes with a warm rosy beige tone, while the LV Baume 098 Stellar Veil Topper Lip Balm adds a sheer wash of holographic sparkle.
Worn alone, the balm delivers a delicate glow. Layered over lipstick, it transforms the finish with an eye catching touch of light.
The overall effect is elegant, modern and quietly glamorous a beauty interpretation of the Louis Vuitton woman that feels luminous rather than overt.
Monogram Infrarouge: Darker, Bolder and Fearless
Where Monogram Dune embraces softness, Monogram Infrarouge takes a more dramatic approach.
Inspired by the striking contrast of black and vivid red found in the canvas, the collection introduces deeper, moodier tones designed for a more defined beauty statement.
The LV Ombres 715 palette combines muted rosy beige, cool taupe, sparkling bluish anthracite and rich burgundy. The result is a versatile colour story that moves from sophisticated neutrals to intense, evening-ready shades.
The accompanying LV Rouge 715 Satin Lipstick delivers a deep blackcurrant hue, bringing a dramatic edge to the collection. Completing the look is the LV Baume 099 Galactic Veil Topper Lip Balm, which offers a stronger holographic glitter effect for a distinctly futuristic finish.
If Monogram Dune represents softness and light, Infrarouge is its more confident counterpart.
Ghesquière describes the Dune woman as “a poetic, luminous woman,” while Infrarouge embodies a “fearless heroine”two contrasting personalities united by the same Louis Vuitton spirit.
Where Fashion Meets Beauty
The Monogram story continues beyond the colours themselves.
For the first time, both Monogram Dune and Monogram Infrarouge appear directly on La Beauté Louis Vuitton beauty compacts. The Dune packaging pairs a matte off-white finish with rose gold detailing, while Infrarouge takes a more dramatic black and red approach.
The collection also reflects Louis Vuitton’s growing focus on refillable beauty. The eyeshadow palettes, lipsticks and balms are designed with recyclable refills, allowing the luxury packaging to become part of a longer lasting beauty ritual.
Adding another layer to the collaboration, Louis Vuitton has extended the Monogram inspired design into a selection of matching small leather goods and accessories.
Ultimately, the collection is more than a meeting of fashion and cosmetics. It is a continuation of Louis Vuitton’s long-standing tradition of turning its most recognisable visual codes into objects of desire.
With Pat McGrath’s beauty expertise and Nicolas Ghesquière’s fashion vision at the centre, Monogram Dune and Monogram Infrarouge offer two very different expressions of modern Louis Vuitton beauty one poetic and luminous, the other daring and unapologetically bold.
