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FoodTale Is Changing How We Discover, Order & Experience Food


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Still hopping between Instagram, Facebook, and WhatsApp just to decide what to eat? 😩

Malaysia, it’s time for an upgrade.

Meet FoodTale, the next-gen food social app in Malaysia that blends food discovery, real reviews, and seamless pickup & delivery into one powerful platform.

This isn’t just another food app.

This is how Malaysia eats next. 🍜🔥

From Pandemic Idea to F&B Power Player 💡

FoodTale was born during the pandemic, when chaos ruled food ordering. Founder Jonas

spotted the gap early, building a pickup ordering system for a cafĂŠ just as lockdowns hit.

Demand exploded.

One cafĂŠ turned into many.

And FoodTale evolved into a multi-restaurant food discovery and ordering ecosystem.

Today, FoodTale is available on Google Play Store and Apple App Store (beta) quietly building something big while validating its social-first features.

Why FoodTale Hits Different 🔥

Unlike typical delivery apps, FoodTale is built for discovery first. Search things like “PJ food” or “KL best eats”, and you’ll see:

  • Real photos 🍽
  • Honest reviews 🗣
  • Creator & foodie posts 📸
  • All in one feed no more scattered scrolling

Key Features You’ll Love:

✅ Direct pickup & delivery ordering

✅ Support third-party delivery fulfillment

✅ Dedicated merchant app for restaurant owners

✅ Upcoming table reservations & social features

FoodTale is also rolling out closed beta foodie communities, inviting KOLs, KOCs, and hardcore food lovers to shape the future of the app.

Built for Foodies Designed to Help Restaurants Win 🏆

Malaysia’s F&B scene is tough. High commissions. Thin margins. Constant competition. FoodTale flips the model.

Instead of spoon-feeding traffic, it centralises food discovery, helping merchants get seen organically while encouraging them to actively engage customers.

The goal?

📉 Helping merchants reduce long-term dependency on high-commission platforms

📈 Sustainable growth for Malaysian food businesses

The Bigger Vision: Malaysia’s Ultimate F&B Ecosystem

FoodTale isn’t stopping at orders.

Jonas envisions FoodTale as a full-stack F&B consultant platform, offering:

  • Smart tech systems to reduce business failures
  • Talent training for kitchen & service staff
  • Integrated supply chains for easier stock sourcing
  • Data insights on trending foods & best locations
  • Cost-saving solutions like second-hand kitchen equipment

In short: making it smarter, easier, and safer to start a food business in Malaysia.

Thinking of Starting an F&B Business? Read This First

FoodTale’s advice is clear:

❌ Don’t rush

❌ Don’t guess

❌ Don’t go solo

Common mistakes include poor kitchen layout, wrong location, weak tech systems, and talent shortages. Start small, research deeply, and use data-backed platforms like FoodTale to make smarter decisions.

The Bottom Line 🍴

Whether you’re:

  • A foodie hunting hidden gems
  • A creator sharing food stories
  • Or a restaurant owner chasing smarter growth

FoodTale is where Malaysia’s food future is being built.

📲 Download the app.

🍽 Explore smarter.

🔥 Join the food revolution before everyone else does.

This is more than food. This is FoodTale.


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